Omarion’s Icebox is a dark song with a compelling melody but some critics did not appreciate the strangeness of the video. The general opinion is that the visuals had nothing to do with the song’s lyrics, they were too dark or totally incomprehensible. Other people simply stated that the video disturbed them. Their gut feeling was right because the video is about a disturbing subject: Satanic initiation.
Cover for Ice Box single. Notice the mirror symbolism.
The actual song is about Omarion not being able to control his anger towards his girlfriend due to bad experiences in the past. He claims that he has “an icebox where his heart used to be”, which means that he feels dead inside. Timbaland ensues by saying “I’m so cold, I’m so cold, I’m so cold“, which further confirms the concept of death. But, as you can see in the video, he’s not really devoid of life, as he is singing and dancing. He has however been traumatized by past experiences who make him feel emotionally and spiritually dead. During the whole song and video, Omarion communicates a sense of tension, confusion and despair. The video then depicts how his symbolic death is an occasion for him to turn to an evil entity which will initiate him to satanic forces and apparently soothe his pain.
In all spiritual initiations, whether they are good or evil, the candidate has to symbolically die to then experience a rebirth with his new faith. In the song Omarion claims that he is dead, and thus he is ready to be reborn. The video of the song has absolutely nothing to do with relationships and everything to do with an initiation process where a troubled Omarion decides to pledge allegiance with Satan. Here’s the video:
Analysis of the Video
Midnight Symbolism
The video starts off with a shot of Omarion with a giant clock. During the various shots of it, the time is always the same: a minute to midnight. This time is very significant. First, it symbolizes the coming of a new day and of a new beginning. Secondly, midnight has also been associated with the spiritual realm and the supernatural world.
A minute to midnight
“It was believed that at midnight the invisible worlds were closest to the Terrestrial sphere and that souls coming into material existence slipped in during the midnight hour”.
-Manly P. Hall, Secret Teachings of all Ages
“In traditional magical thinking, “midnight” refers to solar midnight, which is opposite solar noon. These form an axis linking the mundane world with otherworlds by being the apogee of darkness and the perigee of light. Thus, traditional midnight is associated with chaos, death, underworld and mystery. It was seen as a moment when sacrum manifests itself and epiphanies were most likely. The epiphanies expected were those associated with darkness, so it was thought that at midnight, visitation from spirits, ghosts, demons and devils were common.”
-Wikipedia
In occult sciences, it is known fact that contacts with entities populating the etheric world have the most chances of succeeding at midnight. So in the video, the time is 11:59 and Omarion is tense as if he is expecting something significant to happen. Several visual clues express the spiritual nature of the singer’s struggle. The front of his jacket bears a Christian cross and he is also shown assuming the classical position for Christian prayer.
Prayer position
And then it happens.
First Contact with Evil Entity
Omarion is sitting and apparently talking to an empty chair. Subtlety hidden in the decor of his house is the true object of worship. Did you notice it?
Baphomet idol hanging on the wall
So the time is a minute to midnight, Omarion is disturbed, he sings to an empty chair and he has an idol of Baphomet hanging on the wall…what do you think happens next? An evil entity appears out of thin air in the form of an attractive woman.
Solange (Beyonce’s sister) is dressed in black and looking pretty devilish. She sits on the empty chair Omarion was singing to, as if he was invoking her. Then Omarion gets up and pledges his allegiance to Satan by turning around and flashing the huge face of Baphomet on the back of his jacket, while raising his hands in the air.
Pledging his allegiance with big face of Baphomet on jacket
He then turns around and Solange, the Evil Entity has disappeared. This confirms the fact that this character isn’t human, but a personification of an etheric entity which can appear and disappear at will.
The Initiation
The entity then reappears outside of Omarion’s house so he can follow her to grim looking woods, which will be the site of his initiation.
There Solange disappears again and evil looking characters appear in the woods and circle him. He gets symbolically “beaten down” by the group and apparently tortured by their icy breath (judging by the expression of pain on his face).
Satanic Initiation
The Mentor
When then see Omarion walking on an abandoned path when his mentor, Timbaland, appears in the backseat of a white luxury car. As it was the case for the video ”Crazy in Love” (the analysis of the video here), where Jay-Z was riding in the backseat while an unknown entity was driving it, Timbaland is being chauffeured by an unknown entity. He is already initiated and he will guide the new initiate Omarion in his new life. When Timbaland talks, the window of the car gets frosty, symbolizing the cold and non-human nature of his character.
Timbaland as the Mentor with the same frosty breath as the spirits in the woods
Timbaland chants:
“I don’t wanna be stuck up in this cold, cold world
Don’t wanna mess this up, better keep your eye on me, girl
Don’t wanna mess this up, better keep your eye on me, girl
Don’t wanna mess this up, better keep your eye on me, girl”
He speaks for Omarion and basically says: “I don’t want to be left alone and have to face my mental and spiritual pain. I absolutely want to follow you I don’t wanna fail my initiation.” He repeats three times “You better keep your eye on me, girl” – girl meaning Solange who plays the character of the evil entity. “Keep your eye on me” also could be interpreted as
“Keep your 
The eye can also mean the “all seeing eye”, which is a fundamental symbol of the secret Brotherhood known as the Illuminati.
When Omarion sees the car he gets ecstatic, dancing like he never danced before. He finally kneels in front of it knowing that this car is the vehicle for his “satanic salvation”.
When he enters the car, his clothes magically change to a white suit which is similar to the Mentor’s. This signifies Omarion’s acceptance into the Cult and the fact that he has become the Mentor’s protégé. Timbaland then taps the shoulder of the unknown driver, which will be, from now on his spiritual chauffeur.
The video ends with a shot of Omarion still sitting in his house, which tells the viewer that all of those events happened in his head. They were all symbolic scenes that represented the spiritual switch that happened inside Omarion’s soul.
To Conclude
Through some obvious and some not-so-obvious symbols, the video tells the story of a troubled man who seeks protection with an evil entity. Once again, like it was the case for other songs that were analyzed on this site (i.e. Rihanna’s “Umbrella”), the visuals tell a disturbing story that can only be understood if analyzed at the second or third degree.
Most viewers will stare at the images of the video, not understanding their meaning yet feeling something inside. The unconscious mind registers the messages of the video without allowing the viewers to interpret them. They cannot decide if they are acceptable or not thus their psyche gets automatically affected. By knowing the hidden meaning of the video, your mind is free from whatever effects hidden message could have on you. Your consciousness is aware of the whole story thus you can accept or reject the messages displayed on your screen.
I’ve gotten messages from people saying: “I’m now afraid to turn on the TV or the radio because of the satanic messages in the songs you’re analyzing”. The purpose of those articles aren’t to make you scared, quite to the contrary. The goal is encourage you to have an analytic spirit when tackling works like this so you can interpret and judge them instead of being hypnotized by them. “What about the kids? How can they analyze them”, might you ask? Well, there lies the tragedy.
